Mast-Jägermeister SE chooses Tridens as pan-Baltic partner.

Exciting News! We’re happy to announce our partnership with Mast-Jägermeister SE, one of the world’s most iconic brands, as the exclusive distributor for Latvia, starting from January 1, 2024!

Tridens is honoured to be entrusted with the distribution of Jägermeister in Latvia, building on our success story that began 1994 in Estonia and 2008 in Lithuania.

We distribute over 150 brands, and now, we proudly represent Jägermeister in Estonia, Lithuania, and Latvia.

In the words of our CEO, Janno Hert: “Consumers of established premium spirits brands expect constant inspiration and impulses. A clear focus is therefore particularly important to ensure long-term success. Together, we want to expand the close and trusting partnership based on common values. We look forward to using all our strengths to add many more exciting chapters to the Jägermeister success story in Latvia.“

Jägermeister, a premium herbal liqueur with a legendary recipe of 56 herbs, blossoms, and roots, has captured the hearts of consumers worldwide. It’s an honor to join hands with this iconic brand and continue its legacy of excellence.

We’re excited to take this journey with Jägermeister and bring you even more stirring experiences with this premium herbal liqueur. Let’s toast success, shared values and all the adventures that lie ahead!